Having worked with deer for over 30 years, the Morley family established Mountain Red in 2002, with a clear vision to produce the best 100% natural, premium quality product available in the world.

1978

Morley family started deer farming in Nelson, New Zealand.

Barry Morley begins a long journey working with deer, beginning his first deer farm on the West Coast of New Zealand's South Island. In 1985 he establishes Redwood Hills Farm in Nelson, and in 1986 the first deer arrive to enjoy beautiful rolling hill country with plenty of space to run and trees for shelter. Now 75 (and with the help of Mountain Red deer velvet), Barry is still running the farm.

1998

Karen Morley starts researching health benefits of deer velvet

Confident that deer velvet could help her father with his joint care mobility, Karen began reading, researching and talking with worldwide experts. With a number of deer velvet products already on the market, she aimed to produce the best, 100% natural premium quality product available, whilst ensuring strict adherence to animal welfare.

2002

The Mountain Red company is formed

Mountain Red was launched in 2002 following extensive product testing, and was introduced to the Zealand market as a dietary supplement. The first bottle from the first run was taken by Barry Morley and he hasn't stop taking it since! All products are 100% natural, sourced only from New Zealand and manufactured to the highest quality standards available.

2003

Mountain Red expands into markets in the Middle East and USA

Because of the purity of our blood lines, and our animal husbandry, we start to earn a reputation in international markets for product quality and consistency. In 2003, we launch into markets in the Middle East and Asia, where deer velvet has been used for thousands of years in Traditional Chinese Medicine for yang weakness to tonify qi.

2005

Mountain Red expands into the UK

Mountain Red is approved for sale in the UK, where animal products can only be sold if they are proven to cause no harm to animals in the processing and harvesting of products.

2006

Mountain Red gains DINZ accreditation

New Zealand industry body Deer Industry New Zealand (DINZ) confirms accreditation for Mountain Red deer velvet. This reinforces the superior quality of our product and processes, from harvesting through to production, as well as our approach to animal welfare.

2010

Endorsement from six-time karate world champion, Ruan Retief

Mountain Red deer velvet receives the endorsement of six-time Karate World Champion, Ruan Retief of South Africa. Ruan describes the product as "immensely beneficial", delivering "amazing results" in his training. Due to its drug-free status, Mountain Red deer velvet has since grown in popularity among sports stars.

2012

Approved for sale in Australia as a listed therapeutic product

Mountain Red deer velvet undergoes extensive testing to gain entry into the Australian market, approved for sale as a Listed Therapeutic Product.

2013

Mountain Red is launched in Australian market

Mountain Red successfully launches deer velvet into the Australian market, with the support of Australian company, Oborne Health Supplies.

2014

New cold pressed Greenlipped Mussel Extract added to the Mountain Red range.

Greenlipped mussels have been scientifically proven to assist with joint support and cardiovascular health, packed with Omega -3 EPA and DHA. The cold processed product ensures the marine bioactive remain intact.

2015

Launch of the Mountain Red online store

Mountain Red products now available direct from us here at Mountain Red with the new Mountain Red online store.